A blog for Summer 2015 NEiA Publication Design class with instructor, Coni Porter. The purpose is to offer faculty and peer feedback in a timely manner, allowing and encouraging the students to progress in a focused and productive way. As the semester ends, this class has produced 117 posts, 263 comments, and been viewed by over 5,000 internet readers. See the last group of postings below to view final student work: sample pages for the (fictional) Habitat Magazine: The Future of Food.
Wednesday, July 29, 2015
Exercise 1 - Revised!
Sorry for not realizing I was not doing departments earlier, I revised my exercise using the correct content!
Also after looking at the feedback I got for the first one I posted, I tried adjusting things a little, and changing my target audience. Since I absolutely want to use a lot of color in my magazine, I decided I am shifting my target audience to high school kids. Any grade under high school seems too young for the reading, and I feel like high school students would like to learn this information. College students could be interested, I'm a little on the fence on who would be more suited still..
I changed around the font for the body copy of the page like suggested, and I think it makes the reading more legible. Body copy in black is always easier to read, but I feel like now that I toned down the colors, it does not cause any readability problems and really compliments the images I chose.
Thank you!
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Carissa Colclough
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Carissa - yep, these look more like Departments now. Good. Now, talking to high school students is a colorful, bold, and challenging audience. They aren’t quite adults, and they aren’t quite children. So a careful approach that includes photos of this audience engaging with the subject matter, some humor and cleverness, and lots of color is a good approach. I see cleverness with the bottom left of the blue box around the headline on your 4 column grid (last one). That technique reminds me of a callout from a cartoon bubble - when someone speaks. Clever - and something this audience will relate to. Allow yourself to use callouts (like arrows, connecting lines, etc) to establish the visual hierarchy of the page in a fun way. The colored body copy is also clever. I suggest you decide which grid serves your purpose best and then: develop a department title; cut some type so that 2 articles can sit on this page (even if the second article runs off to be continued); incorporate photos of the audience; add folio and running feet or head with the name of the magazine and/or the theme of the issue. Looking forward to seeing what you create next week.
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