Habitat Magazine focuses on your self health and your environmental surroundings. It’s about making the conscious decision to eat better but also live better while still having fun. The theme of this publication is like Healthy Living meets Elle Decor. It includes tips on how to mix up your diet as well as mix up your beer choices. There’s also articles about how to use recycled materials in your home and how to reuse reclaimed wood in your bedroom. It’s showing you how to live an organic and eco-conscious lifestyle.
Habitat Magazine targets women ages 21 to 25 who shop at farmers markets, and their fridge looks like a garden. They care about water conservation and deforestation, they don’t like supporting oil companies which is why they drive a fully electric vehicle. They love almost anything vintage wether it be clothing or decor for their home. They love doing yoga and have found their inner chi, and they say things like Namaste. She’s the kind of girl who rescues her pet from the local animal shelter, owns a record player and a film camera. Most importantly she's very concerned about the environment and ways she can be more “green.”
This publication takes on a modern yet vintage tone - using cross processed effects on imagery, high contrast color palette (pastels vs muted colors), and the perfect blend of sans serif and serif fonts.
Typefaces include:
- A Head: Serendipity
- B Head: Return to Sender
- Body copy: Superclarendon, Proxima Nova
Content of this issue:
Feature
- Is Organic Craft Beer Really Worth Drinking?
- How Our Eating Habits Will Change…
Department
- Letter from the Editor
- Underused and Overlooked
- Organic Beer Recommendations
- Eco-Friendly and Locally Sourced Interior Designs by Robin Wilson
- D.I.Y. Reclaimed Wood Headboards and Beds
PSA
- Heirloom’s Farmer’s Markets
Advertisements
- Volkswagen E-Golf
- Pottery Barn Organic Linens
