Hey all,
Here are my potentials for the cover of Habitat Magazine. The target audience includes teenagers as well as some young adults so I tried to keep it colorful, yet sophisticated. Each one tries to focus on the theme "The Future of Food" while appealing to this specific crowd so it was hard keeping a balance of both playful & serious. Please me know which one of these is the most successful, and I'll then try my best to improve upon it to make it as enticing as possible for the final design!
Here are my potentials for the cover of Habitat Magazine. The target audience includes teenagers as well as some young adults so I tried to keep it colorful, yet sophisticated. Each one tries to focus on the theme "The Future of Food" while appealing to this specific crowd so it was hard keeping a balance of both playful & serious. Please me know which one of these is the most successful, and I'll then try my best to improve upon it to make it as enticing as possible for the final design!
Tyler,
ReplyDeleteThe grass popping out over the outline of the third layout is a nice touch. It makes the hand pop out a lot and gives a fun focal point, but do you want the focal point to be that, or the content written down? Having two different colors for one cutline kind of confused me, before I read it I thought the white was the cutline and the yellow was a little blurb about the cutline, I don't know if any one else will see it like that though.
I think layout one is the most successful, and layout three having the most interest.
The drop shadow on the cutlines in layout one might not be necessary, same with layout two. It makes the cutlines look a little too heavy in my opinion.
Layout one has a lot of different sizes in your type, which the other two lack, and I think you could make two and three more successful if you mess around with sizing the type for those.
Good job!
Hey Tyler,
ReplyDeleteI really like the dynamic of the first layout. I like the way you placed the type and the different sizes. I think the title works well with this layout and image. But does it look too much like a cooking magazine? Not sure.
I like layout 2, but I don't think it targets your audience. If you are speaking to teenagers, you need a picture of a teenager and brighter colors.
For the third layout, I am bothered by the girls face and that it is blurred and has type over her mouth. But I like the yellow and white for the type. It makes the words pop.
Tyler, your audience is probably still too large. Young adults are in college, or the work force. Teenagers are in high school. Very different lives, and very different interests. No wonder balancing the two was a problem for you, as you mention in your blurb. That should have been a clue to you that your 2 age groups need different things. So – which will it be? Hmmm – as I look through your 3 designs, I don’t see any that speak to teenagers. None are as fun, humorous, and youthful as that audience would need. So – I’m going to think of these covers as aimed at well-educated young people (in their 20s), just starting out on their own – possibly setting up an apartment and interested in what Habitat Magazine will tell them about healthy living. Hope that makes sense to you.
ReplyDeleteLayout #1 – Masthead seems too large for the space, why not reduce it and pull it up a bit to the right to sit comfortably in that space? Please add the date to it, up there. Eliminate the word “Features” and consider running 1 or 2 cut lines across the bottom (you don’t need all 3) – probably in a band of color so the line will be readable. The image could be more provocative if it had something added to it – like insects. You are the 2nd student I’ve made that suggestion to. Adding something that is startling like that, is a way to capturing the viewer’s attention.
Layout #2 – there is your audience, and she is eating… good. Your masthead could be larger, and a contrasting color so we read it well as it moves across her forehead. You have some crazy art deco fonts here – why? Keep this contemporary, and that starts with your choice of fonts. Can you see that your cutlines are impossible to read, and obscure an important part of the photo? I say with a smile… but YOU ARE HEREBY FORBIDDED TO USE DROP SHADOWS as a way to make type readable. It doesn’t work alone, often simply creates more readability problems, and only works along with other methods of creating clear, readable lines of type.
Layout #3 – Poor image choice because of out-of-focus photo, although I can see its appeal with the silhouetted grass overlaying the border. But, this layout has multiple issues and I advise you to move forward with one of the other 2.